FRANCHISE FOR SALE:
TURNKEY FRANCHISE OPTIONS

The sign industry is booming, and there has never been a better time to look towards a franchise for sale and invest! Here are a few of the benefits of joining the Signarama Franchise Group:
  • Tested, proven business for more than 30 years.
  • Industry recognition from sign and franchising leaders.
  • Powerful worldwide presence as the largest sign franchise in the world.
  • Tools and programs that only a successful, established network can provide.
  • Dynamic marketing and lead generation programs.
  • Dedicated Mentor program.
  • Comprehensive training program and ongoing support.
  • Assistance with securing financing for your turnkey business.
  • Exclusive connection to vendors with preferred pricing.
  • Royalty incentive programs.

Don’t have any experience in the signage industry and have never owned and managed your own business before? No problem! To open your own Signarama store requires no experience. We have streamlined the franchising process, making it possible for anyone with the right attitude to jump right in and open their own business. Our proven track record confirms that we know what we are doing – and that you will be in good hands when joining our franchise network.

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If you are interested in investing in a franchise for sale, we encourage you to get in touch with our franchise team to discuss your specific requirements, or feel free to read further to find out more about our franchise models, costs you can expect, and more.

SIGNARAMA MODELS – FRANCHISE FOR SALE

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Super Store

A Signarama Super Store operates from a physical location that is fitted with all the necessary resources and manufacturing equipment. Most of the products in this franchise model are manufactured in-house. The franchisee is responsible for managing their staff in order to do this. Furthermore, they handle local marketing activities and project management with the help of our specialised marketing and business management software.

This franchise opportunity offers an appealing gross profit potential of up to 75%. It also gives you access to a space covering 150 to 250 square meters, giving you complete control over the whole signage process, from concept development to seamless installation.

The costs of a Signarama Super Store are as follows:

Total Cost: R1,500,000 ex VAT

Includes:

  • The franchise fees.
  • Comprehensive four-week training program and ongoing support.
  • Equipment.
  • Location build-out.
  • Marketing setup.

Excludes:

  • Working Capital.
  • Royalty fees: 6% of turnover, subject to Royalty Cap Incentive
  • Marketing fees: Min R5 250, Max R6 750 ex VAT
  • KosmoPOS Software: R2 750 ex VAT per month
* The above is dependent on the final site selected and the equipment package.
Studio Store

The Signarama Studio Store has a physical location but is fitted with only the basic finishing equipment and resources. This allows the franchise to make some signage items in-house. Signage projects that exceed the capabilities of in-house equipment and resources are then outsourced to the network of Signarama franchises who can do this or the Signarama preferred suppliers. A Signarama Studio Store normally has a physical footprint of 40 to 80 square meters.

The costs of a Signarama Studio Store are as follows:

Total Cost: R495,000 ex VAT

Includes:

  • The franchise fees.
  • Comprehensive four-week training program and ongoing support.
  • Equipment.
  • Location build-out.
  • Marketing setup.

Excludes:

  • Working Capital.
  • Royalty fees: 6% of turnover, subject to Royalty Cap Incentive
  • Marketing fees: Min R5 250, Max R6 750 ex VAT
  • KosmoPOS Software: R2 750 ex VAT per month

* The above is dependent on the final site selected and the equipment package.

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Xpress Store

Running an Xpress Store implies that you won’t have a brick-and-mortar shop. Instead, you can choose to work remotely, either from a virtual or shared office. Additionally, you won’t need to purchase any equipment, as all manufacturing is outsourced. This approach minimises your financial investment and lowers operational costs and working capital requirements.

As an Xpress Store owner, the main focus is on selling signage while subcontracting the manufacturing and installation processes to specialised professionals. Your responsibilities include local marketing and project management, which are supported by our marketing and business management tools.

Owning an Xpress Store, there is an expectation to establish a Signarama Studio or Signarama Superstore within 18 months of opening.

The costs of a Signarama Xpress Store are as follows:

Total Cost: R85,000 ex VAT

Includes:

  • The franchise fees.
  • Comprehensive four-week training program and ongoing support.
  • Marketing setup.
  • A re-investment of R25,000 into your marketing for the first 6 months of operation.

Excludes:

  • Working capital
  • Royalty fees: 6% of turnover, subject to Royalty Cap Incentive (first 3 months royalty-free)
  • Marketing fees: Min R5 250, Max R6 750 ex VAT
  • KosmoPOS Software: R2 750 ex VAT per month
Conversion Model

The conversion model is an opportunity for a business owner to join the Signarama Franchise group by converting their existing sign or print business to a Signarama Franchise.

The costs of the Conversion Model are as follows:

Total Costs: R85,000 ex VAT

Includes:

  • Franchising fee.
  • Comprehensive four-week training program and ongoing support.
  • Marketing setup.

Excludes:

  • Working capital
  • Equipment/Rebrand of store.
  • Royalty fees: 6% of turnover, subject to Royalty Cap Incentive.
  • Marketing fees: Min R5 250, Max R6 750 ex VAT
  • KosmoPOS Software: R2 750 ex VAT per month
* Dependant on final site selected and equipment package.
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Signarama’s franchise team will guide you through selecting the right type of franchise for your needs by considering your appetite for risk, available funds, etc.. We have financing options for all franchise options to help make your franchising dream a reality.

SIGNARAMA MARKETING:
WHAT IS BEING COVERED IN THE MARKETING FEE?

  • Search Engine Optimisation (SEO)
  • National Social Media Strategies and Content
  • Product and Marketing Brochures
  • Email Marketing
  • Email Branding
  • Video Marketing
  • Online Advertising and PPC.
  • National Competitions
  • National Competitor Analysis
  • Signarama Careers Portal
  • CRM Management

COMPREHENSIVE
FOUR-WEEK TRAINING PROGRAM:

  • The first week is spent at our Franchise Support Office in Johannesburg. Here, we acquaint you with our support team. You will meet suppliers and visit other Signarama stores.
  • Training is conducted remotely via webinar for the following two weeks, where we teach you every aspect of how to run, manage, and promote your SIGNARAMA.

Once you have completed the first three weeks and your store is open, we will spend a further week with you conducting on-the-job training. You will also continue to receive ongoing support from the franchise office support team.

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HERE IS WHAT OUR FRANCHISEES SAY

We became a Signarama Franchisee in 2019 and our company has since then been able to acquire a larger market share in the signage industry, boost sales, develop systems and processes and an overall approach to the market which enables us to deal with any client – regardless of industry and size.

The “Signarama Franchise” provided us with bases and guidelines regarding the modern technology in signage especially on 3D lettering – from sales & marketing to more complex administrative matters, which enabled us to become a powerful, resourceful and valuable part of the Franchise Network. We look forward to further solidifying our position in Zimbabwe and together with other Franchises.

HAUSEN ZIMBOWA

SIGNARAMA HARARE

Joining a Signarama franchise in Shelly Beach, a coastal town in KwaZulu-Natal, South Africa provides a unique opportunity to be part of a global brand that delivers high-quality signage. With over 30 years of experience, Signarama offers its franchisees great support services, lead generation, marketing and advertising campaigns, and affordable pricing.

ANDREW RAMOS

SIGNARAMA SOUTH COAST

The Signarama brand gives me the ability to approach large corporate clients, and small to medium businesses to solicit work with equal confidence. We’re small enough on a local level and large enough on a regional level to provide branding for everyone.

FRANCOIS SCHOEMAN

SIGNARAMA PRETORIA NORTH

Support offered by the franchise office is great. No request for help is too big or too small. They really do care about my success.

JONTY MYBURGH

SIGNARAMA MIDDELBURG

No two days are the same, and that is great! The ability to be creative to meet a clients’ branding needs is exciting. I get a kick out of driving down the street seeing signs that we have created help our clients grow.

BRYAN COETZEE

SIGNARAMA CENTRAL CAPE TOWN

Signarama was such a natural choice for us because the financial decision was an easy one to make. We could see that it would be successful.

LESEGO KHUTSOANE

SIGNARAMA BRAMLEY

We chose Signarama because we wanted to have a tested, tried and true business model that we could jump into, getting into business. It was imperative that it support our family right away and Signarama has proven to be just that model.

GAVIN MANN

SIGNARAMA WEST RAND

READY TO TAKE THE FIRST STEP?
If you are like most of our franchisees, you would already be determined to own your own business and help to grow other businesses. If this is you, then you are already on your way to being a Signarama Business owner. Apply online or contact our franchise office if you would like to find out more about the available franchise for sale.
SIGNARAMA SOUTHERN AFRICA

Unit 66 Studio Park
5 Concourse Crescent, Lonehill
Johannesburg, South Africa 2062
012 285 0412

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